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TruGreen LandCare rebrands
TruGreen LandCare, based in Ijamsville, Md., rebranded, changing its name to LandCare. A new logo and colors also debuted along with the tagline, “Your Land. Our Care.” The brand was developed with...
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LandCare’s Bogan reveals rebranding details, new trucks
It’s not a huge surprise that TruGreen LandCare dropped the first part of its name earlier this week, rebranding to LandCare. But some of the things CEO Mike Bogan shared with LM about the company’s...
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Belgard unveils new brand identity
Belgard unveiled its new brand identity and logo at the 2015 Hardscape North America (HNA) conference. “This new brand initiative reflects Belgard’s evolution to become more than a company that...
View ArticleBrightView rebranding begins
Now through mid-summer, BrightView is rolling out its new brand. This process follows the integration of The Brickman Group and ValleyCrest Cos. The companies merged in mid-2014 and announced the new...
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Grigg Brothers to be rebranded as Grigg
Brandt, a manufacturer of turf and ornamental specialty products, rebrands Grigg Brothers, its turf nutrition brand, as Grigg. Logo: Grigg“Grigg has long been regarded as the premier turf nutrition...
View ArticleAmvac Environmental Products rebrands as Amguard Environmental Technologies
American Vanguard has announced that Amvac Environmental Products (“AEP”), provider of chemistries and low-impact solutions to the professional pest, public health, golf, lawn care and ornamental...
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Atticus rebrands turf and ornamental line as EcoCore
Atticus rebranded its professional noncrop market business to EcoCore: “Chemistry at the Core of Environmental Wellness.” (Logos: EcoCore) The company said this change to EcoCore reflects the company’s...
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OPEI rebrands GIE+EXPO as Equip Exposition, set for 2022 launch
The Outdoor Power Equipment Institute (OPEI) will rebrand and relaunch GIE+EXPO in 2022 as Equip Exposition. The show will reinvest in the host city of Louisville while starting a new chapter for the...
View ArticleOutdoor Power Equipment Aftermarket Association rebrands
The Outdoor Power Equipment Aftermarket Association has rebranded as the Outdoor Power Parts and Accessories Association. The name and branding change was announced at the organization’s 35th annual...
View ArticleBayer Environmental Sciences debuts new name as part of sale to Cinven
Bayer’s Environmental Science Professional business will become Envu as a standalone company. Earlier this year, Bayer announced the sale of its Environmental Science Professional business, which...
View ArticleDoosan rebrands as Develon with focus on new innovations for the industry
Following Doosan Infacore’s sale to HD Hyundai in 2021, the construction equipment manufacturer rebrands to Develon. The company’s headquarters will remain in Suwanee, Ga. The company said the...
View ArticleMariani unveils The Mariani Premier Group to build on the company’s recent...
Mariani Landscape, No. 20 on the 2022 LM150 list, launched Mariani Premier Group as a national platform to support landscape companies throughout the country. The newly-formed network offers members...
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